At JustOrg Design, we hold strategies as the central aligning force of an organization.

Here, we share our own strategies with you.

This is how we intend to move and show up as an organization.

We currently have five core strategies informing all of the work we do.

  1. Trust the people.
    This is taken directly from activist and master facilitator, adrienne maree brown's Principles of Emergent Strategy. As she writes in her book, Emergent Strategy, it is inspired by the quote, "If you don't trust the people, they become untrustworthy," in the Tao Te Ching. In our work, it reminds us to create and iterate a system for strategic alignment that is about invitation rather than control. We trust that with the proper support people can interpret strategy, engage in debate, and iterate together.
  2. Activate strategy at all levels of an organization.
    This comes from our lived experience that when staff at all levels are invited into strategy, they can and will find ways to express it in the work they do. The arcane walls between program and operations fall away, and all choices--from what vendors we select to which policy partners we collaborate with--become expressions of strategy.
  3. Align with change advocates and ignite their vision of organizational design.
    Across decades of leadership and consulting, we recognize that there are people in an organization who can see around the corner. Who believe in the organization's capacity to evolve. Who have the energy and influence to be change instigators. We listen carefully to what they see their organization becoming and offer process and tools to support that vision.
  4. Model change.
    Strategic alignment and momentum are fundamentally about change. Our clients are changing themselves and their organizational practices to create more justice in the world. We too must not become attached. We let go of process elements and software features that are not working for people. We embrace feedback and relish in iteration.
  5. Become an essential infrastructure.
    We deeply believe that organizational design as we have defined it is too complex and iterative to do in our heads or in slide decks. We operationalize that belief by creating a process and software that become indispensable to justice organizations.



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